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Jagriti Yatra

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Last Updated: 02 July 2021

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Jagriti Yatra

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Rural Roots has been incubate by JEC-P for the last year. 5-2 Years. During this time, we have received some very useful inputs from JEC-P. JEC-P has a very experienced set of members to provide advice on strategy issues, and to help think about scaling social enterprises in remotest regions-many problems faced in Deoria are completely different from problems faced by social projects in tier 2 cities. They are also very familiar with Deoria, and have a very supportive local team to help with local implementation issues. Their greatest assets are their advisors and the Network of Jagriti Yatra, with the latter helping us with recruiting talent as well as with market connect. India's social enterprises are energizing a young, promising and growing industry. Fuel by expanding pool of available capital, supporting the ecosystem, India's social enterprises have seen noteworthy growth in less than a decade. Over the years, Jagriti Yatra has awakened the spirit of entrepreneurship among the young of the country. Travelling gives instinct of exposure to bottom of pyramid scenario to yatris which helps in devising solutions in terms of creating sustainable social enterprises. These interactions take place with people from different socio-economic setup sharing their experiences in areas of livelihood andmicrofinance models in tackling local problems. Jagriti Enterprise Network is working commendably well as ecosystem forsocial entrepreneurs and facilitators. Jagriti Sewa Sansthan base in Deoria, Uttar Pradesh is the best example of unleashing social entrepreneurial spirit for the rural population of Deoria village, helping and supporting them for tackling problems such as access to funds, understanding markets and awareness of value chain intervention in agriculture. EDII wishes success to Jagriti Yatra in future and continue supporting the endeavour of prime intention in contributing to Social Enterprise initiatives. The Thomson Reuters Foundation has been supporting the work of Jagriti Sewa Sansthan for a year now. We are active partner of JSS and have been providing pro bono legal Support to organisation under our program-TrustLaw. I find the JSS team to be very enthusiastic and committed to making an impact in the social development sector through its programs such as Jagriti Enterprise Centre and Jagriti Yatra. In the last one year, our relationship with JSS has only grow. We are now actively working with some of the enterprises supported by Jagriti Enterprise Centre in Eastern Uttar Pradesh and their work at grassroots level is surely helping some marginalized sections of society. We look forward to collaborating further with JSS and taking this partnership to newer heights. I have been involved with Jagriti for over the last 8 years and have closely participated in the evolution of JEC-P and Deoria Model. Even as this is coming to fruition, I already see significant success with setting up and internationalizing of new enterprises leading to livelihood for large local population. To achieve this with out full fledged infrastructure is very commendable.

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26 January 2020Jagriti Yatra 2019

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Introduction

Shashank Mani Tripathi and his team have been doing this every year for six years now. They take bright, young people from different parts of India on a 15-Day, 8 000-km-long train journey, starting around Christmas and ending early January. Tripathi, whose day job is as Executive director of consulting at PricewaterhouseCoopers in Mumbai, is also Non-Executive Chairman of Jagriti Sewa Sansthan, and journey, called Jagriti Yatra, is an attempt to instill a spirit of entrepreneurship in young people. This time around, Yatra, with 400-plus youngsters on board, begins on December 24 2013. Along with Tripathi and another guest, Satyam Darmora, who works with the Michael & Susan Dell Foundation, I boarded an 18-coach train too, at Vizianagaram, Andhra Pradesh, on December 31. Yatra is all about ideas and thoughts that coalesce when young people travel together. Organisers hope meetings held on the course of Yatra will instill, in the hearts of at least some of those who attend them, desire to change the way things are. People should want to become job creators, not jobseekers, says Rewati Prabhu, board member of JSS. But she knows change will not come about immediately. However, there are people who have already been influence. After 2012 Yatra, JSS came out with an impact report which noted that 212 enterprises had come UP after Yatras over the years. Jagriti Yatra train on its 15-Day journey across India at Bhubaneswar station. The roots of Jagriti Yatra go back to 1997 when Tripathi, then based in London, decided to organise the first of his Yatras to get a sense of how the country had changed in the 50 years since Independence. Call 'Azad Bharat Rail Yatra, it saw 200 like-minded people travelling by train for 22 days. Tripathi then went back to London and wrote a book about his experiences, India: Journey Through Healing Civilization. It creates quite a stir, said Tripathi, adding that his friends suggest he make Yatra a regular activity. So, after the launch of his book in 2007, Tripathi started working along with his associates Prabhu and Raj Krishnamurthy to organise the first Yatra. In 2008, first of Jagriti Yatras was finally hold. Since then, the annual event has grown increasingly popular, with the final set of yatris being chosen by JSS from among a flood of applicants. But it hasnt been smooth sailing, what with one organisational hiccup after another. Sometimes I think, 'Why am I doing all this when I can stay comfortably at home with my family? But when I meet Yatris and see their spirit, I know I am on the right track, says Tripathi. Discussions ahead of the presentation at 'Biz Gyan Tree' in Deoria, UP Journey begins and ends in Mumbai, with 11 stops along the ways Hubli, Bangalore, Madurai, Chennai, Visakhapatnam, Bhubaneswar, Patna, Deoria, Delhi, Tilonia and Ahmedabad.

* Please keep in mind that all text is machine-generated, we do not bear any responsibility, and you should always get advice from professionals before taking any actions.

* Please keep in mind that all text is machine-generated, we do not bear any responsibility, and you should always get advice from professionals before taking any actions

Enterprise Led Development

Enterprise lead Development is a process of creating enterprises that will eventually lead to social and economic development through generation of employment and inculcation of a sense of economic security. In this context, Yatra is about sensitizing youth to socio-economic problems faced by rural areas of India in order to assure a certain level of awareness in them about entrepreneurial opportunities in these areas. Creation of inclination in youth towards the concept of Enterprise lead Development is one of the goals of the programme. Chairman of Jagriti Sewa Santhan, Shashank Mani, in an article about Yatra, say, Enterprise lead Development, or Udyam Janit Vikas, seek to change the development paradigm from one of dependence to that of taking charge. It seeks to shift the mindset of young India from job seekers to job creators. It seeks to shift the role of government from that of captain to one of coach and catalyst. The process of Enterprise lead Development creates scalable improvements in society and this is through training most important factor, which is human capital, and for this potential entrepreneurs should be intuitive and should have technique of assessing opportunities. Many individuals who have not travelled away from home get the opportunity to meet successful entrepreneurs who have made difference in their societies and the inspiration that they receive in the process is what they take back at the end of the journey. For example, individual from Uttar Pradesh gets the chance to see Amul Factory in Gujarat during journey, and he is inspired to start an economically viable enterprise in his hometown. Foundations for such initiatives are laid down during the process and travelers or yatri are expected to build on them through their own interest, perseverance and vision.

* Please keep in mind that all text is machine-generated, we do not bear any responsibility, and you should always get advice from professionals before taking any actions.

* Please keep in mind that all text is machine-generated, we do not bear any responsibility, and you should always get advice from professionals before taking any actions

Jagriti Sewa Sansthan

Jagriti Sewa Sansthan was founded in 1985 with the main objective of societal development, based in Deoria. The NGO focuses on participatory development and works mainly towards skill development. It believe that entrepreneurship and skill development go hand-in-hand. The main objectives Jagrithi Sewa Sansthan is to strengthen local self-governance and build leadership in panchayati raj institutions. To enhance the capacities of traditional village leaders, youth and women so that they can actively participate in the process of development through their own enterprises. To increase participation of women at both organisational and community level, by creating a gender-sensitive environment and mainstreaming gender in every stage of programmes implementation. By pursuing the above-mentioned objectives, organization has promoted many activities, including community mobilization, working for forest and water-related issues, training men and women for dealing with daily livelihood concerns and training panchayat members to integrate with local men and women in their activities. Yatra was an idea initially planned by Jagriti Sewa Sansthan team in 1997, called Azad Bharat Rail Yatra. It was a journey embarking 50 years of Independent India. This was the first step towards materializing the idea of inspiring youth towards enterprise lead development of rural India. In 2007, Swapnil Dixit, then a recent graduate from IIT Kharagpur, added fresh energy to the whole initiative and led Jagriti Yatra as Executive Director until 2012. Under his leadership, Yatra took its current form and became a recurring annual event.

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* Please keep in mind that all text is machine-generated, we do not bear any responsibility, and you should always get advice from professionals before taking any actions

Anshu Gupta

New Delhi, Jan 9: world's largest entrepreneurial train journey, Jagriti Yatra has concluded its 15 day journey, covering over 8000 kilometers with the vision of building India through Enterprise. 500 Yatris, who were selected from a pool of 15 000 applications from India and abroad, represent over 49 countries and 28 states. During the 15-day journey, Yatris were exposed to an entrepreneurial ecosystem, comprising of four axes of learning: panel discussions, role-model visits, yatri interactions and biz gyan tree. Around 450 Yatris reach New Delhi and visit GOONJ's centre in Sarita Vihar to understand issues of sanitation and women's empowerment. Anshu Gupta, founder of GOONJ, addresses Yatris and shares his growth journey. Ramon Magsaysay Award winner, Anshu Gupta has prominent part of the Jagriti tradition since its onset. An Innovator in the field of sustainability, GOONJ believes that clothing is one of the most unaddressed basic needs of people. Yatris moved to NCUI auditorium, and where they were addrest by Param Iyer, man responsible for Swachh Bharat, and Incredible India campaigns. He shares various points about how water and sanitation have been a challenge for our country, and the model they are following to curb the issue. India has a once in a lifetime opportunity to build a new country, We have only 15 years to do this as by then our demographic ratio will peak and start to recede. The Jagriti community is driving urgency to this task of nation-building over the coming two decades, says Chairman of Jagriti Yatra, Shashank Mani. Jagriti as an organization has been supporting district entrepreneurs, through its various initiatives, namely Jagriti Yatra, Jagriti Enterprise Center, Sustainable Enterprise Award and Jagriti Enterprise Network. The diversity and versatility, that Yatris bring to the table are quite extensive and strongly contribute to the awakening of their entrepreneurial spirit. So far, 51 % have joined social initiatives, 53 % have set up enterprises in cities, and 47 % have set up enterprises in small towns and rural areas. Close to 20 lakh people have benefited from these enterprises, with the number growing each year. Yatra receives tremendous support from world-renowned brands including Google, Schneider Electric, Roll Royce, TATA, Coca-Cola India, HSBC, PwC, Ministry of Railways, BASF India, AP Innovation Society, and many others.

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* Please keep in mind that all text is machine-generated, we do not bear any responsibility, and you should always get advice from professionals before taking any actions

WHAT IS JEC-P

The Purvanchal region in Uttar Pradesh is famous for being a major religious hub with pilgrims visiting cities like Varanasi and Kushinagar. But for some time, region has been known mostly for one issue-unemployment. The closure of sugar mills and the introduction of power looms have taken away many conventional jobs, forcing people back into agriculture. According to the Centre for Monitoring the Indian Economy, average unemployment in the state has almost doubled from 5. 91 percent in 2018 to 9. 95 percent in 2019. Both region and state have been reeling under economic impact of COVID-19. There are two Indias now. The demography of India in UP, Bihar, Jharkhand, Odisha, Madhya Pradesh, and Rajasthan are still going through a population boom, while states like Tamil Nadu and Goa are seeing decline. So, there is a need for job creation in the north and eastern part of the country, Shashank Mani, Co-founder of Jagriti Yatra and JECP tells SocialStory. This need to find leaders who can create jobs led Shashank and his team to start Jagriti, a non-profit charitable organisation which has been working for the last 12 years to promote enterprise in small towns and districts of this country. It is headquarter in Mumbai and has been operating in Deoria, Uttar Pradesh since 2001. It aims to inspire young Indians living in middle-income regions such as Purvanchal, to lead development by taking to enterprise.

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* Please keep in mind that all text is machine-generated, we do not bear any responsibility, and you should always get advice from professionals before taking any actions

rationale

Jagriti Yatra has evolved in its reach and impact, year after year. It has turned into a movement-a movement of enterprise-lead-development-which aims to unleash a generation of entrepreneurs. Jagriti Yatra has impacted the lives of thousands of individuals, directly or indirectly, Since its inception, around 45 enterprises are being created by Yatris every year. Even those who were entrepreneurs before coming on train benefit immensely from exposure and networking opportunities presented by Yatra. The remaining 53 %, while they are based in metros, must be impacting Middle India in some or other way. For instance, by having their operations in small towns and villages, resulting in generation of employment there. These enterprises are spread across a spectrum of sectors-Agriculture, Healthcare, Manufacturing, Education, Livelihoods, Online Services, and others-thus contributing to nation-building. Jagriti Yatra is creating a pool of passionate Youth who want to work with social enterprises and start-ups. These young may not be ready to become entrepreneurs on Monday morning. Rather, they want to gain more experience by working at social enterprises and start-ups. And then later take the path of Enterprise. This excludes around 4 % of Yatris who join entrepreneurship courses, development studies, business studies, and take fellowships such as Teach for India, Gandhi, and Piramal fellowships. Jagriti Yatra has set a global example of the Unique Youth Program. It has generated great interest in the USA, UK, South Africa and France where similar programs are now being develop. In the US, Millennial Train journey, led by JY Alumnus, was successfully finished in August 2013.

* Please keep in mind that all text is machine-generated, we do not bear any responsibility, and you should always get advice from professionals before taking any actions.

* Please keep in mind that all text is machine-generated, we do not bear any responsibility, and you should always get advice from professionals before taking any actions

Entrepreneurial coach

In its tenth edition, Jagriti Yatra will cover 12 locations in the span of 15 days. In 1997, then 35-year-old Shashank Mani visualise social entrepreneurs travelling together on train. Thought lead to Azad Bharat Rail Yatra. What started as a celebratory event to mark 50 years of India's independence culminates in the setting up of a non-profit charitable organisation, Jagriti Sewa Sansthan. Headquarter in Mumbai, Jagriti Sewa Sansthan focuses on skill-Developments of youth. Cut to 2007, Jagriti Sewa Sansthan started the world's longest entrepreneurial Train Journey with upcoming social entrepreneurs from across the country. Jagriti Yatra, as the name implies, is a journey which brings together like-mind youngsters to collaborate, innovate, and explore the evolving ecosystem of social enterprises. The community has evolved into a hotspot for incubation and mentorship for entrepreneurs hailing from tier 2 and tier 3 cities that house 16. 1 percent and 42. 3 percent, respectively, of the India population. Yatra, supported by Schneider Electric, TATA Trusts, Google, Coco-Cola, Indian Railways, is celebrating its tenth edition with 272 women participants, in bunch of 480 Yatris.

* Please keep in mind that all text is machine-generated, we do not bear any responsibility, and you should always get advice from professionals before taking any actions.

* Please keep in mind that all text is machine-generated, we do not bear any responsibility, and you should always get advice from professionals before taking any actions

Schneider Electric and alumni feedback

Out of 12 000-odd submissions, team has handpicked 500 individuals who have the role of Yatri facilitator, resource person, who open up discussions into different aspects of social enterprise. In booming market like India, Yatra focuses on energy, health, agriculture, water, sanitation, manufacturing, and education. In the last decade, community has evolved into a group of over 5 000 enterprising individuals. In the last 10 years, 12 places that Yatra has visited have mostly remain the same: Mumbai, Bengaluru, Kanyakumari, Madurai, Sri City, Vijayawada, Berhampur, Nalanda, Deoria, Delhi, Tilonia, Ahmedabad. Ashutosh Kumar, Executive Director, Jagriti Yatra, say,

* Please keep in mind that all text is machine-generated, we do not bear any responsibility, and you should always get advice from professionals before taking any actions.

* Please keep in mind that all text is machine-generated, we do not bear any responsibility, and you should always get advice from professionals before taking any actions

Induction

Jagriti Yatra is a 15-day long, national train journey that takes young leaders 8000 kilometers across the length and breadth of India, to understand and build India's smaller towns and villages through Enterprise. 450 youngsters, selected from thousands of applicants, many from smaller towns and villages, join Yatra every year, with the goal of creating awareness and starting movement of 'building India through enterprise'. They will get to meet role models, change-makers, leaders that start out on a journey just like them-and make a difference to thousands of lives. Jagriti Yatra is set up under the non-profit charitable organisation Jagriti Sewa Sansthan and is headquarter in Mumbai. Jagriti Sewa Sansthan is based in Deoria, Uttar Pradesh and focuses on skill-development. In 1997, Jagriti Yatra's chairman, Shashank Mani, organised Azad Bharat Rail Yatra to mark 50 years of India's independence. The journey was transformational. It led to the book 'India, Journey through Healing Civilization' by Shashank Mani, which was published by Harper Collins in 2007. The book inspires the rebirth of Yatra. Jagriti Yatra board members, Raj Krishnamurthy and Rewati Prabhu join Shashank Mani in creating and launching Jagriti Yatra, with an ambitious new agenda of Enterprise-lead-development. Gitanjali Bhattacharya and Swapnil Dixit were first executives of Jagriti Yatra. Today, Jagriti Yatra continues to be supported by a variety of companies, trusts and individuals, including Dell, Google, Coca-Cola, and Cairn India. Ps: this content is curated by eChai Team from public posts on social media platforms. If you have any queries, then email us at jatin eChai.

* Please keep in mind that all text is machine-generated, we do not bear any responsibility, and you should always get advice from professionals before taking any actions.

* Please keep in mind that all text is machine-generated, we do not bear any responsibility, and you should always get advice from professionals before taking any actions

Sources

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